HHM Hotels has restructured its leadership team, with strategic promotions and appointments across operations and commercial divisions. These moves are designed to accelerate performance, elevate owner relations, and prepare the organization for the next chapter of growth, according to the company.
“These appointments reflect HHM Hotels’ commitment to building a high-performance culture by investing in the exceptional talent that drives our business forward and ensures that future and current clients benefit from the expertise and deep market knowledge,” HHM COO Dani Elhachem said in a statement.
The portfolio will now be overseen by a stable and growing group of executive vice presidents. Promoted to EVP of operations were Cathy O’Brien, Hiram Negron and Doug Wilkins. Ray Perez continues to serve in his current capacity as EVP of operations. Marsha Ray, executive vice president, head of Canadian operations, was hired in a move that will further enhance the company’s already strong Canadian foundation and position it for significant future growth.
“This is not business as usual,” said Naveen Kakarla, president and CEO of HHM Hotels. “Our leadership team is committed to driving long-term owner value and performance. And I am happy to do it with so many internal elevations plus industry-leading outside talent excited to come be a part of HHM Hotels.”
These leadership appointments complement the accelerated growth of HHM Hotels’ commercial team. With Raul Moronta joining as chief revenue officer in late 2024; the company is taking a bold step toward unifying revenue management, distribution, marketing, and e-commerce efforts. As part of the commercial evolution, Lindsey Johnson was elevated to senior vice president, head of sales, to lead all hotel sales initiatives.
“This new structure for our operating company allows us to act faster, provide deeper support to our on-property teams, and maximize performance in every segment and market,” Elhachem added.
These moves reflect the company’s continued focus on operational excellence, technology-forward innovation, and deep alignment with the interests of its owners, partners, team members and guests.