Muji

West Elm Hotel Prototype

West Elm wants you to recline on their sofa, in their hotel

As businesses like Muji and West Elm bring their style into the hospitality sector, they are finding ways to keep their brand message consistent.

Jena Tesse Fox Jan 30, 2018 12:28pm

The Tokyo location will open in the spring of 2019 while the Chinese outpost is scheduled to open by the end of 2017

Muji's hotel move offers opportunities—and challenges

Aug 31, 2017 11:09am