Regency Hotel Management rolls out Silverware POS

Regency Hotel Management has selected Silverware to implement point-of-sale systems across its 82-property enterprise. With the advanced mobile features in its POS platform, Silverware is bringing table management, mobile payments, property-wide ordering and more to Regency guests.

“Finding a point-of-sale system provider that could support such a unique portfolio of small and large properties—some with food-and-beverage, others with retail only—was a challenge,” Jim Stark, Regency chief technology officer, said in a statement. “Silverware rose to the top of the list immediately for its ability to support all property types and give us C-suite enterprise-level access to the data residing in each system. More importantly, we don’t have to hire more people to support seasonal business. Silverware empowers our guests to order and pay in a way that is most convenient and comfortable for them, whether it’s poolside, in the lounge or the guestroom.

“Upgrading our enterprise POS was something we knew we had to do, but it wasn’t until our guests started demanding more convenience in how they ordered and paid for services that we knew we had to act,” he said. “People don’t want to stand in line to order a meal...go back to their rooms to order from room service...or chase down wait staff to place an order while they were poolside. Silverware is making us far more efficient and it is meeting the expectations of today’s mobile guests.”

Silverware was designed from the ground up to allow for seamless third-party integrations to remove friction between software solutions. The company is 1,000 integration partners strong, with interfaces to accounting, CCTV overlay/security, customer relationship management, digital menu board, gift cards, inventory control, kitchen display, labor, loyalty, online ordering, payroll, property management, reservations, and reporting systems.

Superior customer service was another top criteria for Regency since it does not have a big IT support department. “We needed a POS system that doesn’t require much support,” Stark said. “If we have a problem, we need answers and back up, not lag time and waiting. Silverware’s support team is always available to make sure our systems are up and running. There is rarely any downtime, except for possibly needing to work out some bugs during a new installation, but that is extremely rare. Issues are always resolved in less than an hour. We couldn’t be happier.”

Alex Thalassinos, Silverware president, said Regency Hotel Management and Silverware have something important in common: Both companies are focused on uncovering revenue opportunities to ensure that each hotel will reach its fullest profit potential.